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HILTON TORONTO AND FRENCHY BAR ET BRASSERIE

The transformation of the lobby at Hilton Toronto, realized in collaboration with hotel owner Barney River and Scale Hospitality, recasts it as a hub for meeting and celebrating, and as a jumping off point from which to discover the city. The project began with strategic upgrades to the lobby’s structure, including lightening and illuminating precast concrete walls and ceiling to soften the ambiance, and the removal of a bulky central staircase to open sightlines and improve flow between entrances and amenities. 

As the lobby’s buzzy epicentre, Frenchy Bar et Brasserie is a Parisian-inspired eatery that redefines the traditional lobby bar experience. The brasserie’s elegant oval-shaped bar is bustling from morning to night, shifting seamlessly from coffee to cocktails. Lounge and dining areas feature deep banquettes and armchairs that encourage guests to take their time and enjoy Frenchy’s upbeat ambiance. An eye-catching mural and flower-inspired light fixtures offer memorable visual feasts. Lined with lacquered cabinets showcasing Frenchy’s wine library, the private dining room offers an opulent setting for meetings, tastings, and special occasions. The saturated palette of deep red, modern floral upholstery, warm woods, and polished stones balances decadence and refinement, lending Frenchy an innate air of exuberance.

Also included in the scope, the improved check-in experience features a series of smaller desks, allowing for attentive one-to-one service and better spacing when groups arrive. Nearby, a boutique fully stocked with snacks and refreshments is handy for hotel guests and locals passing through the hotel on their daily travels. Overall, the transformed Hilton Toronto ground floor experience uplifts with renewed sophistication.

CLIENT: HILTON HOTELS & RESORTS. PHOTOGRAPHY: ALEX LUKEY AND ELAINE KILBURN (PHOTO 9)